Election

The Election Year Fundraising Myth

Posted by on May 24, 2016 in

Every election year, non-profit organizations inevitably start worrying about what to do differently to protect revenue and avoid losing valuable donors. Suspicion builds about the growing attention to the Presidential … Read More

Compass

Let’s get strategic!

Posted by on May 19, 2016 in

A number of years ago I attended a weeklong program at Harvard University on non-profit leadership. It was an exhilarating experience, in large part because the teaching was based on … Read More

Angry-sign

Are you making your donors angry? Maybe you should be.

Posted by on May 17, 2016 in

Recently, at our weekly Masterworks staff meeting, I had the privilege of hearing from Scarlet Road, a ministry that serves women and girls who need help leaving the sex industry. … Read More

Get our best resources in your inbox
Ear

Who Has Your Donor’s Ear?

Posted by on May 26, 2016 in

Of all the cartoons I remember from growing up, The Flintstones was probably my favorite. There’s an episode where Fred is torn between “the angel” on one shoulder and “the … Read More

Election

The Election Year Fundraising Myth

Posted by on May 24, 2016 in

Every election year, non-profit organizations inevitably start worrying about what to do differently to protect revenue and avoid losing valuable donors. Suspicion builds about the growing attention to the Presidential … Read More

Compass

Let’s get strategic!

Posted by on May 19, 2016 in

A number of years ago I attended a weeklong program at Harvard University on non-profit leadership. It was an exhilarating experience, in large part because the teaching was based on … Read More

Angry-sign

Are you making your donors angry? Maybe you should be.

Posted by on May 17, 2016 in

Recently, at our weekly Masterworks staff meeting, I had the privilege of hearing from Scarlet Road, a ministry that serves women and girls who need help leaving the sex industry. … Read More

Guide2

A Primer for Digital Typography

Posted by on May 12, 2016 in

Recently, my colleague Bob Ball wrote an excellent piece on the fundamental principles of good typography, If I can’t read it, it’s ugly! If you haven’t read it, go check … Read More

Glasses

If I can’t read it, it’s ugly!

Posted by on May 10, 2016 in

The older I get, the more I find I can comfortably walk in the shoes of donors. As a fundraiser, my aim has long been to inspire my readers to … Read More

TopSecret

Secrets of the Top 25 Non-Profits

Posted by on May 5, 2016 in

M+R recently released their 2016 Benchmark Study of 105 US non-profits. Like most studies their benchmarks serve to show how your organization compares to the “normal” of the organizations in … Read More

Me

It’s all about…me!

Posted by on May 3, 2016 in

Have you ever been at a party and got stuck talking to someone who went on and on…about themselves? Or perhaps there’s that friend or family member who never asks … Read More

McCurley 04-28-16 Success

Creating an Environment for Digital Success

Posted by on April 27, 2016 in

This week, we have pulled together top digital professionals from a variety of organizations across the nation to share what’s working, what’s not, and what trends we’re seeing. In our time together, I … Read More

Secure

3 Ways to Make Online Donors Feel Safe

Posted by on April 25, 2016 in

In my last post I shared 5 tips for optimizing your website for donations based on Nielsen Norman’s extensive user research. There is a 6th element users also want before … Read More

M&M

Inspired at CLA

Posted by on April 21, 2016 in

I’m sitting on the plane back to Seattle, watching the sunset, reflecting on the CLA Outcomes Conference held in Dallas this week. I find myself struck by a common theme — … Read More

Tips

5 Website Tips To Encourage Donations

Posted by on April 21, 2016 in

Online charitable giving continues to be on the rise. These five guidelines, based on extensive user testing, will help ensure your website encourages donations. According to Blackbaud’s 2015 Charitable Giving … Read More