The Masterworks Blog

A collection of articles and essays about marketing, fundraising and branding.

Who is the hero of your story?

As a fundraiser, one of the most important questions you should be asking yourself is this: “Who is the hero of my story?” If your organization’s fundraising is like most, […]

Team building: assessing and playing to your strengths

Last fall our team spent a day off site to learn more about each other and get in some good bonding.  Part of that day together included diving into our […]

3 Content Pitfalls To Avoid

Posted by on June 17, 2015 in

When I was at the CLA Outcomes Conference this year, I felt a certain amount of pride as a content strategist. Looking at the conference schedule, it was clear that […]

Intuition: How To Use It

Your intuition is a gift from God. It’s a key aspect of being creative in the image of a creative God. At the same time, however, when applied randomly, intuition can lead […]

Metropolitan Ministries, Masterworks take top AGRM web design prize

Posted by on June 3, 2015 in ,

Masterworks is thrilled to announce that the Metropolitan Ministries website was awarded top prize in web design at the annual AGRM National Convention. The website was created by Masterworks’ Experience […]

Our Spring 2015 Bi-Annuals

We recently wrapped up what I believe is one of the most unique things about Masterworks — our “Bi-annuals.” Bi-Annuals is an intensive week-long forum in which our senior leadership […]

AGRM Conference Preview: Building a successful rescue mission digital presence

Posted by on May 20, 2015 in ,

Today we’ll be sharing a lesson from an upcoming presentation on how Seattle’s Union Gospel Mission has achieved outstanding growth digitally for the past eight years. Seattle’s Union Gospel Mission […]

We’re diving in!

Masterworks is thrilled that the AGRM 2015 Convention will be hosted in our backyard this year, just a stone’s throw from our headquarters in Poulsbo, WA. The annual Association of […]

Three keys to gift asks in acquisition (and reactivation)

We recently tested changing ask formulas for one of our clients and came away with some powerful insights. A little background… Our client had raised their minimum acquisition ask amount […]

Who drives offer development in your ministry?

As we work with our clients to help them raise funds, offer development comes up time and time again. One of the central issues is: who drives offer development within […]