For Immediate Release
June 2, 2010

Poulsbo, WA — Masterworks is pleased to announce that Gregory Buell has joined our team as a Senior Account Executive. 

Greg has more than 11 years of experience in direct marketing and advertising. He’s developed and implemented successful online direct response strategic plans for leading nonprofit and development organizations like CARE and Feeding America.

His skills in analyzing performance metrics have served his clients well in developing long-term strategies for acquisition, cultivation, gift receipt, conversion, monthly pledge and major donor direct marketing programs. Greg also has a strong communications background, which has strengthened relationships and ensured his clients’ satisfaction.

Doug Clark, Senior VP, Account Services at Masterworks says, “Greg’s successful leadership of client service teams and innovative strategies make him a valuable addition to our Masterworks team. It’s great to have him aboard.”

With an M.A. degree in Christian Studies recently added to his accomplishments, Greg is enthusiastic about the effect it will have on his agency work. “Not only has this degree helped me grow spiritually and personally,” he says, “I also believe it will help me do better work for my Christian clients.”

Based in the Seattle, Washington area, Masterworks is a marketing ministry committed to helping Christian nonprofits maximize their Kingdom impact and donor experience.

Join Carter Wade and Kn Moy and learn more about the Donors for Life® strategy that will help you redefine how you engage your donors. 

Space is limited.Reserve your Webinar seat now at:
https://www1.gotomeeting.com/register/778613520 

A great donor experience will create faster, better and more sustainable revenue than the typical donor cultivation approaches used today that churn-and-burn higher and higher percentages of your donors every year. We can’t keep doing what we’ve always done because the things we’ve always done are causing the very problems we are facing today in donor acquisition and cultivation. 

We know that the experiences that donors have can turn them into lifelong donors and advocates for your organization. Engage with us on the conversation!

After registering you will receive a confirmation email containing information about joining the Webinar. It’s not too late to register!  

System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP, 2003 Server or 2000 

Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer

For Immediate Release
November 16, 2009

Seattle, WA — Masterworks is pleased to announce the latest addition to our senior level management team, Carter Wade. Passionate about serving the needs of Christian nonprofits, Carter brings more than 20 of years of fundraising experience to the agency.

Carter was drawn to Masterworks’ Christian focus. “I get up every day eager to do work that makes a difference,” he says. “In serving our clients, we become the extension of their staff and ministry. I love Masterworks’ focus on serving faith-based organizations.”

Masterworks’ President Steve Woodworth is just as enthusiastic about the addition. “As an agency, we’ve made a commitment to hire the very best Christian marketing talent in the country. Carter Wade is among the top leaders in the industry. He really has a heart for doing God’s work, and a wealth of experience.”

In his most recent position, Wade was responsible for $58 million in business and nearly 200 employees. Prior to that, he helped grow a small agency of 8 people into a company of more than 130 with annual billings of over $32 million. 

Along the way, Carter has managed record-breaking fundraising campaigns for clients such as CARE, Food for the Hungry, Promise Keepers, Prison Fellowship, Bible League, and many others. His expertise extends across all agency functions, including account management, research and analysis, strategic planning, media and creative.

Carter fills a key position at Masterworks. His arrival will allow other key agency leaders to launch Masterworks’ new Innovation Services arm. This forward-looking team will provide even more effective strategy and planning for greater donor engagement.

Based in the Seattle, Washington area, Masterworks is a marketing ministry committed to helping Christian nonprofits become more successful in their marketing efforts.

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For Immediate Release
May 6, 2009

Exciting new ideas that engage constituents and can strengthen your ministry will be on hand at the Association of Gospel Rescue Missions 2009 Annual Convention in Denver. Masterworks, an innovation-driven marketing ministry will be available to answer questions and demonstrate the effectiveness of successful new fundraising techniques.

Masterworks’ Director of New Media will team up with Polly Yakovich from Seattle’s Union Gospel Mission to describe a Fall, 2008 campaign that featured this new approach to fundraising and generated response and income that exceeded both projections and goals. The workshop is entitled “Multi-channel Integration: A Case Study” is at 2 PM on May 26. Dave Raley will also be speaking on Monday, May 25 at 3:15 PM on “Following conversations in a 2.0 world.”

AGRM represents 300 rescue missions and other ministries that reach out to homeless and poor people in the inner cities of North America. This is the premier annual gathering for association members and mission leaders, as well as businesses and organizations that support them.

During this time of networking and celebration, the AGRM 2009 convention will explore what missions can do to prepare for the demands of a changing society and economically lean times.

Other conference seminars will discuss strategic approaches to leadership and resource development that will help carry the Gospel message to the streets and alleys of our cities.

The conference meets from May 24 – 27.

Masterworks will be there to take part in this great learning opportunity and to meet with mission leaders.

 Our team will include:

• Doug Clark, Sr. V.P. of Client Services
• Dave Raley, Director of Integrated Media
• Tim Kincaid, Account Executive
• Shannon Covey, Manager of Marketing Development
• Olga Holguin, Marketing Manager

The Masterworks team will be at booth 109 to meet with your ministry leaders and talk about how Masterworks can help your organization become more effective in ministry and more successful in marketing.

For Immediate Release
February 16, 2009

Poulsbo, WA — Masterworks is pleased to announce that Tim Kincaid has rejoined our team as an Account Executive.

After a ten-year absence, Tim is returning with his extensive direct marketing and fundraising background. In addition to experience with Masterworks (formerly The Raymond Group) and other major agencies, Tim has owned and operated several businesses, as well as managing marketing programs for internet search giant Overture (now Yahoo! search marketing). He has consistently driven profits and growth by applying creativity and analysis to complex business problems. Tim’s passion for Christian ministry is ideally suited to Masterworks and the clients we serve.

Based in Poulsbo, Washington, Masterworks is a marketing ministry committed to helping Christian nonprofits become more effective in ministry and more successful in marketing. We are excited to welcome Tim to our outstanding team of fundraising professionals.

# # #

For Immediate Release
January 5, 2009

Poulsbo, WA — Masterworks is pleased to announce that Heidi Henry and Michael Fox have joined our team as Account Executives in our Client Services department.

Heidi has more than 15 years’ experience in marketing from both in-house and agency environments. As an account supervisor she developed integrated marketing plans for Tree Top, Midas and Subway. And she excels in creating strategies and processes that produce results. Heidi has a passion to apply her management and communication skills in the nonprofit world. She has volunteered her services at church and schools, and is an adjunct professor of advertising at Seattle Pacific University.

Michael has more than 12 years of experience with strategic fundraising and leadership. He’s an accomplished marketing manager who inspires excellence in his co-workers. And he has a record of consistently exceeding campaign goals. Michael has worked extensively with nonprofit organizations in the areas of organizational development, fundraising strategy and integrated marketing. Servicing more than 50 rescue mission clients, his campaigns have used direct mail acquisition and cultivation with a broad complement of print and broadcast media.

Based in Poulsbo, Washington, Masterworks is a marketing ministry committed to helping Christian nonprofits become more effective in ministry and more successful in marketing. We are excited to welcome these new additions to an outstanding team of fundraising professionals.

# # #

For Immediate Release
April 20, 2008

Masterworks will attend DMA08, the Direct Marketing Association 2008 Conference & Exhibition, in Las Vegas, NV, October 11- 16, 2008.

DMA is the leading global trade association of businesses, nonprofit organizations and agencies that use and support direct response marketing. Their annual conference is the largest gathering of direct response professionals, attracting marketers from around the world. Attendees will come away with learning, case studies, tools, technology and resources to help increase their return on investment.

DMA08 will also offer more than 150 educational sessions and an exhibit hall with more than 500 exhibiting companies, covering all aspects of marketing and advertising.

Masterworks will be there to not only to take part in this great learning opportunity, but to meet with mission leaders.

The Masterworks team would be honored to meet with your ministry leaders and talk about how Masterworks can help your organization become more effective in ministry and more successful in marketing.

]]> http://www.masterworks.com/2008/10/dma-2008-conference-exhibition-las-vegas/feed/ 0 http://www.masterworks.com/2008/10/raleigh-rescue-mission-hires-masterworks-to-take-their-fundraising-to-the-next-level/ http://www.masterworks.com/2008/10/raleigh-rescue-mission-hires-masterworks-to-take-their-fundraising-to-the-next-level/#comments Wed, 01 Oct 2008 17:25:12 +0000 admin http://masterworks.com.s47152.gridserver.com/?p=150 October 1, 2008

Raleigh Rescue Mission hires Masterworks . . .

For Immediate Release
August 12, 2008

SEATTLE, WA — Masterworks, one of the nation’s top marketing ministries serving Christian organizations, announced today that it has been retained by Help the Children to elevate their overall marketing efforts to the next level.

An internationally recognized humanitarian relief organization, Help the Children is dedicated to alleviating the suffering of children and their families here in the United States and around the world. With $69 million in revenue, Help the Children is recognized by Forbes as one of the top 200 largest U.S. charities. The organization has also been highlighted by the Chronicle of Philanthropy for its 99% fundraising efficiency.

Help the Children will have a full-service relationship with Masterworks. The agency will provide insight and innovation on fundraising and multi-channel marketing strategies, brand development, new media opportunities, constituent relationship management and more. Masterworks will also provide creative services, developing the organization’s fundraising and marketing communication materials.

According to Masterworks president Steve Woodworth, “It’s a great honor to work with this recognized Christian charity. And there’s no question that we can help them improve their brand recognition, acquire and retain more high-value donors, and raise more funds to support their highly effective programs — all with a higher return on investment.”

Help the Children’s mission is to increase self-sufficiency among at-risk children and families by providing food, clothing, medical supplies and other vital help. The organization is committed to meeting the emotional, spiritual and physical needs of struggling people from a variety of cultural and economic backgrounds, and doing so in Jesus’ name. Help the Children is heavily involved in child sponsorship, medical and dental missions and military family assistance.

“I’m so grateful that Masterworks was recommended to us,” said Roger Presgrove, founder and president of Help the Children. “I wasn’t aware that there was a really innovative Christian agency that partners with organizations like ours. I’m confident that our future results will far exceed what we’ve been getting with our past agency.”

# # #

Media Contact
Olga Holguin
Marketing Manager
oholguin@masterworks.com
360.394-4300 (o)
360.394-4301 (p)

For Immediate Release
July 31, 2008

The new Cape Town 2010: The Third Lausanne Congress on World Evangelization logo was unveiled at the Lausanne Committee on World Evangelization Administrative meeting on June 8-14 in Argentina.

With the endorsement of Azusa Pacific University (Azusa, CA, USA) President Jon Wallace, senior design students (Alexa Lasco, Rob Fujisaki, Alexandia “Alex” Husby, Sam Prince), graphics design professor Becky Roe and Masterworks Senior Vice President Kn Moy formed the design team that created the new logo. Additional descriptive narration about the logo can be found on the Lausanne Connection Point July newsletter: http://www.lausanne.org/lausanne-connecting-point/2008-july.html

The Rev. Doug Birdsall, Lausanne’s executive chair, noted that the logo has “been carefully researched theologically, artistically and culturally.” He’s pleased by the response from leaders around the world. Cape Town 2010 Congress Director Rev. Blair Carlson stated that “the logo symbolizes strength from God as we come together to accomplish our purpose, that of advancing world evangelization.”

Cape Town 2010, in association with the World Evangelical Alliance, will be held October 16-25, 2010. The Cape Town congress is the third hosted by the Lausanne Committee for World Evangelization. The first, hosted by Billy Graham, was in Lausanne, Switzerland, in 1974. The second took place in Manila, Philippines, in 1989.

Stephen Woodworth, president of Masterworks and chair of the communications working group for Cape Town 2010, said, “It was an honor for Masterworks to participate in this process. The congress will be a historic gathering of evangelicals from around the world. And this logo symbolizes our shared desire to see the Great Commission fulfilled with enthusiasm, humility and unity.”

Birdsall emphasized, “We are so grateful to the Lord for the investment each person made in this process — Jon Wallace, Becky Roe and the students of APU. We are also especially grateful to Kn Moy, a tremendously gifted man, for his creative energy in leading this process.”

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