1Meal . . . 1Hope Integrated Campaign

Project: 1Meal . . . 1Hope integrated campaign — Seattle’s Union Gospel Mission.

Purpose: 1Meal . . . 1Hope is Seattle’s Union Gospel Mission’s annual fall campaign. The campaign utilizes multiple channels from print to email to social media with the goal of raising funds to provide meals for Seattle’s poor and homeless. The campaign boldly declares that a gift of $1.92 provides a man, woman or child with a hot meal. That meal could be the first step toward a new life through the power of Jesus Christ.